You’ve just launched a new product, you’re having your seasonal promotion, or for an unseen reason, you see an influx in demand. Whatever the reason, you need capacity - and you need it fast.
In today’s world, consumers expect a wide variety of selection when they walk into a big-box retail store. They want to see their favorite brands and they expect them to be in stock any time they walk through the doors. As a result, brands have had to adapt their supply chains to meet these increasing demands.
Running a business can feel like far more than a full-time job. Not only do you have to provide your customers with appealing and useful products, but you also must purchase, market, and deliver them, all while providing excellent customer service, performing daily operations, and working to grow your business.
In the first half of 2018, a convergence of forces is disrupting the complex ecosystem of manufacturers, carriers, and third-party logistics (3PL) partners that comprise the U.S. shipping and logistics industry:
- Freight volumes are expanding across the board due to the strong U.S. economy.
- A nationwide driver shortage leaves fewer drivers on the road overall.
- Electronic logging device (ELD) policies implemented in late 2017 mean drivers are on the roads less hours than they used to be.
As a result, there’s more freight to ship and fewer people — operating under more strictly regulated hours — to move it where it needs to go.