With a record-low unemployment rate of 3.8% and e-commerce sales expected to top $4 trillion by 2021 brands and 3PLs (third-party logistics providers) are “flanked on both sides”. More consumers are purchasing products with fewer workers to fulfill those orders.
Retailers live in a world of high demands and customer expectations. In order for brands to stay relevant in the market place, they need to constantly evolve and adapt to the challenges they face. With the e-commerce boom and rise of the “digital generation”, 2019 has its own set of unique challenges. Here are the top challenges retailers face in 2019.
Running a business can feel like far more than a full-time job. Not only do you have to provide your customers with appealing and useful products, but you also must purchase, market, and deliver them, all while providing excellent customer service, performing daily operations, and working to grow your business.